Reply Mode for P2P Texting Campaigns

Reply Mode allows campaign managers to stop sending new initial messages while still allowing agents to continue replying to existing conversations, giving managers more control without interrupting active engagement.

Why this feature exists

Before Reply Mode, campaign managers had only two options:

• Keep the campaign running → risk sending unwanted messages
• Pause/stop the campaign → agents lose access and cannot reply

This created operational issues, especially for time-sensitive campaigns (e.g., elections, events, fundraising deadlines).

Reply Mode solves this by separating sending new messages from handling replies, so you can:

• Avoid sending messages after a deadline
• Continue engaging with people who have already responded
• Prevent manual fixes or support intervention

What you can do with Reply Mode

When you enable Reply Mode, the campaign behaves as follows:

✅ Stops all new initial messages from being sent

✅ Allows agents to continue replying to active conversations

✅ Keeps agents logged into the campaign

Enable or disable Reply Mode

Before you begin, make sure the campaign is in the START state

Turn ON Reply Mode (Pause initial messages)

1. Go to your campaign
2. Open the Settings tab
3. Turn ON the toggle for “Reply Mode.”

What agents see

When you enable Reply Mode:

• Pending tab is disabled with the message “Initial messages are paused for this campaign. You can reply to conversations in Active.”
• Allow full access to the Chat tab for replies